Shukyu Magazine: The Design Story of J.League
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The J League started on May 15, 1993. Based on the three philosophies of "improving the level of Japanese football and promoting the spread of football", "promoting a rich sports culture and contributing to the sound physical and mental development of the Japanese people", and "contributing to exchanges and goodwill in the international community". It got off to a spectacular start as a professional soccer league in Japan.
Thirty years have passed since then, and the number of clubs has increased from 10 at the time of its establishment to 60, and the J. There must be many people whose lives have changed thanks to J.League.
And this time, SHUKYU will publish a special book "THE DESIGN STORY OF J.LEAGUE" commemorating the 30th anniversary of the J.League.
This book is a book that analyzes the J-League, which celebrated its 30th anniversary, from the context of design. Themes such as logos, emblems, uniforms, mascots, merchandise, and advertisements related to the J. By looking at the J.League and clubs from a different angle than usual, you may make new discoveries.
Not only J-League soccer fans, but also a design book and a 90's culture book that can be enjoyed.
By all means, please feel the charm of the J League through this one book.
Thirty years have passed since then, and the number of clubs has increased from 10 at the time of its establishment to 60, and the J. There must be many people whose lives have changed thanks to J.League.
And this time, SHUKYU will publish a special book "THE DESIGN STORY OF J.LEAGUE" commemorating the 30th anniversary of the J.League.
This book is a book that analyzes the J-League, which celebrated its 30th anniversary, from the context of design. Themes such as logos, emblems, uniforms, mascots, merchandise, and advertisements related to the J. By looking at the J.League and clubs from a different angle than usual, you may make new discoveries.
Not only J-League soccer fans, but also a design book and a 90's culture book that can be enjoyed.
By all means, please feel the charm of the J League through this one book.